Creating, Designing, Implementing

How We Do It

Integrated Marketing Solutions

Anne Ink marketing solutions are all about creating, designing, and implementing the solutions to best build your brand. Since Anne Ink's start in 1994, our continued driving force is to evolve and increase our capabilities to stay on the leading edge. Digital marketing, branding, content and creative combine with strategy to best navigate the ever-changing landscape of communication channels.

Anne Ink marketing solutions begin with creative strategy where we craft your market positioning response that then defines your identity, philosophy, media, and presence. Our four-step process for success uses our marketing solutions expertise in discovery and insight to determine you current market position.

Audience analysis and strategy determines how we use integrated marketing to target that audience. Our execution of the strategy uses market forces to propel your brand awareness through successive measurements and adjustments. Let us be your guide to greatness by crafting unique solutions that use your message to build brand identity and awareness.

4 Step Process for Success

Discovery & Insight - Investigative research into your business market segment provides insight necessary for proper decisions.

Audience Analysis & Strategy - Using target audience preferences to expand markets with engaging customer touch points.

Execution - Using market forces to build awareness and create a strategic, sustainable advantage in your niche.

Measurement - Tracking progress every step of the way with timely feedback and analysis of results for ultimate success.

Digital Marketing

Advertising

Social media

SEO & analytics

Web development

Email marketing

Influencer marketing

Branding

Market research

Strategy

Brand refresh

Voice and messaging

Positioning and identity

Brand guidelines

Content & Creative

White papers, Byline articles

Sales material

Video production

Speechwriting

Executive presentations

Blogs, Podcasts

Strategy & Analytics

Omnichannel strategy

Content strategy

Forecast planning

Storyline development

Audit & assessment

Marketing analysis

Follow our blog to gain insight and discover exciting new trends. Our aim is to stimulate discussions about topics relating to advertising, branding, and strategic marketing. Learn about the Anne Ink approach to CPG product design and promotion, brand design essentials and marketing.

Anne Ink blog categories offer specific areas of advice, insight and actionable tips: Anne Ink Insights, How to Build a Marketing Plan, How to Create Brand Recognition, How to Develop Brand Strategy, Tips for Successful Media Campaigns, and Tips for Sustainable Market Advantage. Each category offers blog posts that examine, educate and help you understand how Anne Ink can leverage your corporate strengths, limit the impact of competitors and help you carve out your market niche to maximize impact in an ever-changing world of new and emerging competition.