Tips for Sustainable Market Advantage
How to Apply Lean Business to Corporate Strategy
Thinking lean can be the guide to successful strategy. It all starts with mindset. Your philosophy is the structure upon which to build your lean business corporate strategy. The mindset directing corporate strategy exploration needs to be open to new opportunities and ways of learning. That is exactly why using the lean business approach encourages…
Read MoreCorporate Identity Creative Messaging
Cohesiveness in messaging directs the creative and design elements. Corporate identity creative messaging takes your business guiding principles into consideration to guide your creative design. Cohesiveness in messaging is the backbone of a creative messaging and design. Unifying the corporate messaging into a cohesive vision for the brand is necessary to build corporate advantage. By…
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