Creating, Designing, Implementing
How We Do It
Integrated Marketing Solutions
Anne Ink marketing solutions are all about creating, designing, and implementing the solutions to best build your brand. Since Anne Ink's start in 1994, our continued driving force is to evolve and increase our capabilities to stay on the leading edge. Digital marketing, branding, content and creative combine with strategy to best navigate the ever-changing landscape of communication channels.
Anne Ink marketing solutions begin with creative strategy where we craft your market positioning response that then defines your identity, philosophy, media, and presence. Our four-step process for success uses our marketing solutions expertise in discovery and insight to determine you current market position.
Audience analysis and strategy determines how we use integrated marketing to target that audience. Our execution of the strategy uses market forces to propel your brand awareness through successive measurements and adjustments. Let us be your guide to greatness by crafting unique solutions that use your message to build brand identity and awareness.
4 Step Process for Success
Discovery & Insight - Investigative research into your business market segment provides insight necessary for proper decisions.
Audience Analysis & Strategy - Using target audience preferences to expand markets with engaging customer touch points.
Execution - Using market forces to build awareness and create a strategic, sustainable advantage in your niche.
Measurement - Tracking progress every step of the way with timely feedback and analysis of results for ultimate success.
Digital Marketing
Advertising
Social media
SEO & analytics
Web development
Email marketing
Influencer marketing
Branding
Market research
Strategy
Brand refresh
Voice and messaging
Positioning and identity
Brand guidelines
Content & Creative
White papers, Byline articles
Sales material
Video production
Speechwriting
Executive presentations
Blogs, Podcasts
Strategy & Analytics
Omnichannel strategy
Content strategy
Forecast planning
Storyline development
Audit & assessment
Marketing analysis
AWARDS
Castachios - Look Who's Joined The Party Campaign
Spring Series Concert Program
Capital Campaign - Then Now Forever
E-Commerce Website
Annual President's Report
Allied "GO" Brochure for Data Guidelines
Detroit Tigers Sports Team Branded Peanut Bag
Mosaic Alumnae Magazine
Alumni Fundraiser Appeal
Legacy Brochure